Commercial & Enterprise Client Systems
Rooha Ad Management & CEC Advisory Group
Private businesses require tailor-made digital tools - from automated outdoor advertising management to corporate web portals - that generic off-the-shelf software cannot accommodate.
Strict client delivery schedules, high availability, and intuitive self-service workflows for end clients.
Delivered bespoke production web systems and platforms for commercial clients including Rooha (outdoor billboard advertising booking portal) and CEC Advisory Group (corporate web operations).
Addis Entrance Hub: Dual-Channel Delivery Topology
High-concurrency web and Telegram MTProto microservices over MySQL transactional persistence
Student requests from low-bandwidth mobile devices ingress through either the web interface or lightweight Fastify Telegram bot. Requests route through custom PHP controllers, querying an in-house AI Gateway for instant tutoring explanations and persisting test session attempts into normalized MySQL tables.
Transformed manual billboard advertising into an automated self-service platform displaying screen locations, pricing, and campaign booking.
Built and enhanced core business web functions using Laravel with responsive layouts and performance optimization.