TeleAds
Managed Telegram Advertising Marketplace & Escrow Payout Engine
In Ethiopia and East Africa, Telegram is the dominant digital business and community channel, yet Telegram advertising remains plagued by manual 1:1 negotiations, unpredictable pricing, unverified engagement claims, and lack of secure local payment settlement.
Must support Ethiopian payment rails (Telebirr, CBE Birr, bank transfers), automate channel verification and scheduled bot post publishing (1h top placement, 24h total duration), and compute transparent, performance-weighted payouts for Telegram channel owners.
Architected and launched TeleAds (teleads.tech), an end-to-end managed Telegram advertising marketplace. Advertisers purchase curated, category-specific channel packages with frozen order snapshots and escrow verification. Once creative review passes, the TeleAds bot automates top-placement post publishing and deletion monitoring, while a performance engine dynamically weights creator payouts in ETB based on verified impressions, views, and engagement rates.
TeleAds: Managed Telegram Ad Marketplace & Escrow Topology
Curated channel packaging, automated bot publishing, and performance-weighted creator payouts
Advertisers select category-specific channel packages and fund orders via local bank rails (Telebirr, CBE). Once creative review passes, the TeleAds bot executes automated top-placement publishing to verified channels. Post view impressions and engagement metrics stream into the performance engine, dynamically calculating and distributing weighted creator payouts in ETB.
Engineered package bundling with immutable order snapshotting, freezing channel lineups, baseline metrics, and pricing at checkout so active campaigns remain deterministic regardless of subsequent channel edits.
Built an administrative publishing bot that automates top-of-feed deployment, enforces 1-hour pinned placement, continuously monitors for unauthorized post deletions, and enables instant reposting.
Rather than arbitrary flat splits, dynamic formulas weight payouts to channel owners based on measured post impressions, engagement rates, and verified subscriber reach, settling securely in ETB.
Architected with PHP on LiteSpeed, MySQL persistence, and integrated local payment validation (Telebirr, CBE Birr) with human-in-the-loop receipt audit before dispatch.